This Week, Those Books

This Week, Those Books

Share this post

This Week, Those Books
This Week, Those Books
Ukraine and the incredible force of soft power

Ukraine and the incredible force of soft power

Rashmee Roshan Lall's avatar
Rashmee Roshan Lall
May 16, 2022
∙ Paid

Share this post

This Week, Those Books
This Week, Those Books
Ukraine and the incredible force of soft power
Share

Political scientist Joseph Nye, a former Dean of the Harvard’s Kennedy School of Government, recently offered an  insightful analysis on soft power .

It’s safe to say Ukraine has it, by the cart load, nearly three months after Russia’s unprovoked invasion.

The situation right now can usefully be analysed in terms of hard and soft power.

The power of values, persuasion, and attraction are hardly irrelevant — Joseph Nye

Russian missiles are, of course, continuing to pound Ukrainian cities at will and Ukrainians themselves are having to continue the fight to defend their country. “In the near term, the outcome will be determined by military force,” Professor Nye noted. And it is entirely possible that parts of eastern Ukraine will be taken by force by Russia.

But that doesn’t mean soft power has no force. Professor Nye writes that soft power tends to operate more subtly and over a longer time horizon. “The power of values, persuasion, and attraction are hardly irrelevant,” he points out.

“Smar…

Keep reading with a 7-day free trial

Subscribe to This Week, Those Books to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Rashmee Roshan Lall
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share